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Idris and Sabrina Elba showed their support for the Black Lives Matter movement with a series of Instagram Live conversations with prominent activists. I contributed the branding and visual identity, including motion graphics and social media cards. The initiative was promoted to Elba's millions of followers on various social media platforms and garnered a large global audience.
Client
The Elbas
Date
June 2020
Services
Creative Direction
Digital Design
Social Engagement
Video-Motion
The Black Like Me wordmark brand was developed, and then implemented in social media assets, including a motion graphic to promote the events on various social media channels.
