Telling the Real Story

UNHCR

March 2016

Branding
Creative Direction
Digital Strategy
Front-end Development
Project Management
Social Engagement
User-Research

The strategy, design and development of a digital platform for migrants, potential migrants and asylum seekers in Europe from Somalia and Eritrea to share their stories.

Facilitated by UNHCR – the United Nations Refugee Agency, ‘Telling the Real Story’ highlights first-person accounts from individuals who have undertaken the dangerous journey through video testimonies in their own languages.

The initiative has been remarkably successful with the videos being viewed hundreds of thousands of times and the website reaching the top five most-visited websites in several African countries including Libya and Somalia.